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What is a CMS? The Complete Guide to Content Management Systems
Discover how CMS platforms transform digital publishing, empower non-technical users, and drive online growth. Learn what a CMS really is and why it's essential for modern websites.
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What is a CRM? The Complete Guide to Customer Relationship Management
Discover how CRM systems transform business relationships, boost productivity, and drive revenue growth. Learn what CRM really means and why it's essential for modern businesses.
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Curated news from trusted industry sources
Forget B2B or B2C: It’s time for B2H
This pains me greatly to say, but: That typo in your last campaign may have made your audience more engaged....
Loop marketing examples from companies we love
Loop marketing represents a fundamental shift from traditional linear funnels to a continuous growth engine, where every customer interaction creates expansion opportunities. Companies practicing loop...
Modern workflow automation explained & 6 best workflow software
In today’s fast-moving go-to-market environment, workflow automation is about removing friction, reducing human error, and scaling personalized customer journeys across your revenue functions, from ma...
4 marketing takeaways from Taylor Swift
Perhaps you’ve heard that Taylor Swift recently released a new album, The Life of a Showgirl....
How my divorce at 29 changed how I think about contracts and run my business as a creator
At 29, I wasn’t just finalizing a divorce. I was entering a new era of contractual self-protection. That meant completely rewiring how I think about partnership, boundaries, and my own value....
"You need to be an event business"
“It's not enough to be a hospitality business anymore,” small-business owner Shelley Pippin says. “You need to be an event business.”...
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